About the Authors
Shelli Baltman
Shelli Baltman is a seasoned innovator, strategist, and creative leader who partners with C-suite executives, ambitious leaders, and boards to deliver winning innovation strategies, portfolios, and breakthrough projects. With over thirty years of experience in business strategy with McKinsey & Company, Oliver Wyman (formerly Mercer), and The Idea Suite, she combines strategic insight, business acumen, and human-centered design to unlock growth that matters.
As an entrepreneur and the founding partner and CEO of a globally recognized and awarded innovation agency, among a portfolio of other successful ventures, Shelli has personally led over 350 innovation programs across North America, Europe, and Asia. Her work spans industries from consumer goods and health care to health tech and retail—with a deep passion for solutions that serve communities and create meaningful social impact.
Known for her warmth, clarity, and results-driven approach, Shelli is a trusted partner to leaders navigating complex challenges and bold transformations. She lives in Toronto with her family and their dog, Rocket.
Fiona Stevenson
Fiona Stevenson is an award-winning innovation strategist who transforms large corportions, global brands, and ambitious start-ups into unstoppable growth engines. As the founding partner/CEO of a globally recognized and awarded innovation agency—and a former brand leader at Procter & Gamble - Fiona brings a rare blend of creative firepower and commercial acumen to everything she touches.
Combining deep experience with a proprietary design thinking approach, she has led hundreds of innovation projects across North America, South America, Europe, the Middle East, and Asia—helping many of the world’s most respected companies invent breakthrough products, services, and brands. As a result of her entrepreneurial success, she was named to the inaugural P&G Alumni Network Global 40 Under 40 list.
A magnetic keynote speaker, executive coach, and creativity catalyst, Fiona is known for energizing rooms and unlocking the full creative potential of teams and leaders. Through a mix of proven creativity tools and techniques, heartfelt insight, and razor-sharp strategy, she helps others think differently, act courageously, and lead with vision.